Brand assets
The included placement can be built from a consistent set of dealer materials.
- Dealer logo
- Contact information
- Website or dealer-profile destination
- Equipment / facility imagery
- Headline or primary message
BigEquipCo Magazine
A monthly heavy-equipment magazine built around marketplace inventory.
Dealer advertising, equipment features, industry content and direct paths back to live BigEquipCo listings.
BIGEQUIPCOMONTHLY
Equipment • Dealers • Concrete • Aggregate • Yellow Iron
Dealer Edition
Included dealer value
Higher inventory tiers earn larger monthly placements.
These placements are part of the dealer subscription value, not a separate monthly ad charge.
Dealer · 30 listings1/8-page
Dealers section
Dealer Pro · 50 listingsHalf-page
Dealer advertising
Dealer Plus · 100 listingsFull page
Dealer advertising
Enterprise · 100+ listingsCustom
Premium/custom placement
See the concept
A sample issue now shows the relative value of each included dealer placement.
The issue prototype uses marketplace equipment and dealer records to demonstrate featured inventory, a full-page Dealer Plus ad, a half-page Dealer Pro ad, 1/8-page Dealer placements, house ads and future third-party sponsor inventory.
301/8 page
Compact recurring Dealers-section presence.
50Half page
Room for brand, inventory and stronger calls to action.
100Full page
A major recurring dealer advertising benefit.
How it connects
The magazine should send attention back into BigEquipCo.
01 · DISCOVERRead the issue
Buyers encounter equipment, dealers and industry content in a recurring BigEquipCo publication.
02 · SCANFollow a direct path
Dealer ads can use QR codes and clear URLs that point toward dealer profiles, equipment searches or specific inventory.
03 · BROWSESee live inventory
The marketplace remains the current source for available equipment rather than forcing the magazine to act like a static catalog.
04 · CONTACTReach the seller
Buyer interest flows into the same dealer profile and messaging paths used throughout BigEquipCo.
Included ad workflow
Keep monthly production repeatable.
Standard layout
The goal is a repeatable ad-production system rather than custom agency work every month.
- Placement sized to dealer tier
- Consistent BigEquipCo production templates
- QR / marketplace connection
- Issue-specific inventory emphasis
- Dealer approval before final publication
Use it in that issue
Included dealer placements apply to the current issue so unused inventory does not turn into an accumulating ad liability.
- 30: 1/8-page
- 50: half-page
- 100: full-page
- Enterprise: custom
- Additional media can be quoted separately
Beyond dealer inclusions
The magazine can become its own media product.
Industry advertisers
Reach the same equipment audience.
Manufacturers, lenders, transport providers, insurance, parts and service companies can become separate paid advertising or sponsorship customers as the publication grows.
Advertising opportunitiesDealer upgrades
Move from capacity to marketing.
The 30-, 50- and 100-listing tiers give dealers a visible reason to upgrade beyond inventory count alone.
Compare dealer tiersDealer growth
Marketplace inventory plus monthly media.
BigEquipCo dealer plans are being designed as marketing packages, not just listing limits.